Ramzi Nahlus, American University of Beirut (AUB) Why do you think that case solving is important for personal and professional development of students? -I think case solving is vital for personal and professional development since it entails various aspects ranging from creativity and problem solving, to communication and other interpersonal skills. As a student, it…Continue Reading “Case Solving is Vital for Personal and Professional Development”

Katie Cockburn, QUT Business School

What was the biggest challenge for you at BBICC 2018?

The biggest challenge was producing our best work within the stressful timeframes. When you’ve been working for 15 hours, it can become difficult to evaluate what is a good (or bad) idea. It was a steep learning curve! Overcoming this hurdle required great teamwork, negotiation, consideration and evaluation.  What made it doable was the large amount of practice cases we did in the lead up to the competition. These practices meant we knew when we were on track, how everyone in the team worked and what was going to get us to the best outcome. I learnt a lot from my experiences at BBICC that I will apply in future cases and throughout my career.

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What is your most memorable moment from BBICC 2018?

-It’s difficult for me to pick just one moment as the highlight of the BBICC 2018; the whole week was incredibly well-organized and memorable. So I’ll pick two.

The first memorable moment was hearing Ana Brnabić, Prime Minister of Serbia, speak to all delegates about the value of participating in BBICC before the start of the competition. Her pres-ence at the event and her praise for BBICC foreshadowed the great cultural, competitive and social experiences that I and all of the other delegates would have at the competition over the next week. From that moment, it was clear to me that BBICC would be a world-class event.

The second memorable moment was not part of the formal BBICC schedule. When my teammate Andrew and I arrived in Belgrade, we discovered that our airline had lost our luggage and were told that it would arrive the next day. Sadly, the luggage did not arrive the next day, but our wonderful team host Katarina Petruševski was able to get Andrew and I to a wedding store to rent identical suits for the competition, a mall to buy shoes and then another store for shirts and ties all without causing us to miss any events. I will certainly never forget the funny looks Andrew and I sometimes received after wearing identical outfits at almost every formal event of the competition!

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